Welcome to Rise! This course is designed to guide you from building high-quality music to establishing a strong position in the industry and ultimately turning your craft into a sustainable career. It starts with the foundation: developing your sound and technical skills. You’ll learn how to build professional tracks across genres, refine your production approach, and achieve a polished, release-ready sound through mixing and mastering. From there, the focus shifts to how you exist as an artist in the industry. You’ll define your identity, strengthen your branding, and understand how professionals from booking agents to labels and A&R evaluate and position you in the market. Finally, the course dives into growth and monetization. You’ll learn how to build a real connection with your audience, increase your visibility through social media, and convert attention into tangible opportunities and income. By the end of the program, you won’t just make better music, you’ll understand how to present, grow, and sustain yourself as an artist in today’s music industry.
Available in bundles.
3 modules · 11 chapters · 71 lessons · 353 min
The Reality of Building an Artist Career
Where This Perspective Comes From
More Than Music
Blockages
Practical Tips
Where It Comes Together
A deep dive into VANNOOD’s creative production process for building a techno track. From entering the right creative state to creating groove, structure, arrangement, decision-making, and finishing tracks without overthinking. Focused on workflow, momentum, and trusting your creative process.
The Fundamentals of the Creation Process
The Building Blocks
Starting a Track
Music Production Quiz Techno (VANNOOD)
Quiz
A practical production session focused on house music workflow, groove, arrangement, energy, and efficient production habits. Milan shares his template setup, creative decision-making process, common production mistakes, and practical exercises to improve workflow and output.
Introduction
Template & Workflow
Arrangement & Energy
Groove & Foundation
Common Mistakes
Practical Assignment
Building a House Track with Milan Fernandes – Quiz
Quiz
A complete introduction to mixing and mastering from a professional engineer’s perspective. Covering objective listening, monitoring setup, mixing mindset, session preparation, essential tools, EQ, compression, space, saturation, mastering, and how to consistently create professional-sounding records.
Introduction
Mixing Mindset: How to Listen Objectively
Monitoring: What Are We Listening To?
Vision for Mixing: Where Do We Go?
Preparing the Session for Mixing
The Mixing Tools: What Are They For?
Mastering & Putting It All Together
A foundational branding course for artists focused on identity, storytelling, psychology, tribe-building, visual direction, and long-term brand consistency. Learn how to define your artistic identity, build emotional connection, and create a recognizable world around your music.
Introduction to Artist Branding
What is Branding?
The Psychology Behind Branding
Lay the Foundation of Your Tribe
Build Your Tribe’s Story
Shape Your Tribe’s Visual Style
Outro: Just the Beginning
A practical roadmap for artists who want to turn music from a hobby into a serious career. Covering the three essential pillars — music, brand, and hype — with actionable strategies for finishing music, building identity, creating momentum, and thinking like a long-term artist.
Introduction
Becoming an Artist
Music: Building the Foundation
Brand: Defining Your Identity
Hype: Creating Momentum
Outro: The Long-Term Artist Mindset
An inside look at how booking agencies actually work, when artists are ready for representation, and how to think like a booker. This module focuses on positioning, networking, live opportunities, unique value, and building the right foundation before seeking agency support.
Introduction
What a Booker Does (and Doesn’t)
Do You Need a Booker?
Networking in the Music Industry
How to become interesting for an agency
Craftmanship
Unique Value & Building Real Fans
A behind-the-scenes look at how labels and A&Rs evaluate demos, artists, and long-term potential. Learn what decision-makers listen for, how label fit works, why consistency matters, and what makes an artist stand out beyond just having a good track.
The Artist Mindset
What A&R’s Listen For: Sound
What A&R’s Listen For: Arrangement
Identity, Originality & Credibility.
A psychology-driven approach to music marketing focused on emotional connection, audience behavior, identity, and fan-building. Learn why marketing is about relationships, not promotion, and how to create content that builds trust before asking for attention.
Introduction
Human Branding: Defining Your Values
The Communication Formula
The Dating Strategy
Promoting Your Release Through Anchoring
Marketing Checklist for Artist Growth
A performance-marketing focused Instagram growth system for artists. This module teaches how to position yourself professionally, build a profile that converts visitors into opportunities, create strategic content, start valuable conversations, and use paid traffic to accelerate visibility.
The Conversion Machine
The 3 Pinned Posts
The Status Filter
The Personal Connection
The Traffic Controller: Reels vs Stories
The Turbo Button
The Final Architecture
Understand the core rights behind a release, how earning differs from collecting, and how the Dutch setup maps to the wider global framework.
Why Artists Miss Money
The Two Stacks
Copyright Branch Deep Dive
Master Rights Branch Deep Dive
Buma/Stemra Walkthrough
Sena Walkthrough
Your First Release Checklist
Worksheet: Map your track
Worksheet
Interactive Pie of Music Rights
Interactive
Quiz: Understanding music rights
Quiz
Ten action-based modules that replace scattered ambition with a concrete artist roadmap. This is the
House Sample Pack
Sample Pack
Sample Pack
Snare Sample Pack
